Celexsa Technologies Blog

5 Things You NEED to Pre-Qualify a Lead

One of the most overlooked yet essential stages of the sales process is the Pre-Qualification milestone. 67% of lost sales are as a result of sales reps not properly qualifying their potential customers before...

What is a Qualified Lead?

What is a lead? A lead or sales lead is defined by Wikipedia as ‘the identification of a person or entity that has the interest and authority to purchase a product or service’. Nowadays,...

How to Qualify a Lead in Under a Minute

One of the reasons that most companies’ sales teams love using marketing automation is because of its lead qualification capabilities. Traditionally, one of the largest sources of tension between marketing and sales teams is...

Steps to Identify Qualified Leads

Not everyone on Earth is a prospect for your product or service. If you’re pitching to people who truly don’t need or can’t buy what you have to sell, you’re wasting your time. To...

Content Marketing Tips for your Business

Content continues to be a major driving engine to scale reach, visibility and brand awareness. Content marketing is more valuable than ever and hence it becomes quite critical for SMEs to deliver content in...

Six Best Customer Acquisition Ideas

Customer acquisition is one of the most important aspect that drives sales.  Therefore, having right strategy to acquire customers is an ongoing challenge that online businesses face. And for B2B business, acquiring new clients...